JULY 2011

If your aim as an artist is to purely chase a record deal as a means to succeeding in this business, I will tell you right now that you are doomed for failure. You can throw all the trumped up statistics around that you want, but fundamentally your chances of actually landing a record deal are extremely slim. Furthermore, your chances of actually making money directly from that deal are pretty much zero. 

In the good old days when the CD was king and big advances were de rigueur, the percentage of bands that succeeded in the system was around 5%. That was before ...